I’m sure you’re no stranger to Sarah Tolzmann’s smart and beautiful blog, Note to Self. I visit every day to see what’s new and to enjoy her clean monochromatic layout that makes her content pop. Lately, though, I’m really taken with her new advice column about blogging, branding, and design. I’ll admit that branding is a huge mystery to me, but as I’m following Sarah’s ongoing discussion, the lightbulbs are going on. Thanks for sharing the wealth, Sarah!